EMBA Details In Brac University

February 23, 2015 | Category: Course Details | Posted By - Md Jewel | 0 Comments

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BRAC University

The Executive Master of Business Administration (EMBA) program of BRAC Business School is a part-time skill based program requiring 45 credits (15 courses). It is expected to be completed within two years. The EMBA program of BRAC Business School (BBS) is designed for business executives, civil servants, social entrepreneurs, NGO executives, military officials and other professionals. Some salient features of this program are interactive learning, case based teaching, weekend classes, small class size, experienced faculty members and comprehensive examinations. BRAC Business School (BBS) has highly qualified and experienced faculty members with degrees from reputed Universities, from both home and abroad. The school also has a large pool of adjunct faculty consisting of experts in the corporate sector and multi-national organizations.

The EMBA program aims at empowering corporate executives by enabling them to skillfully use theoretical knowledge in practical situations and take effective decisions. BRAC Business School’s EMBA program is about possibilities. It is a place where people think and act, imagine and realize. Business in Bangladesh is filled with significant challenges. Our students will meet those challenges by acting thoughtfully and decisively. These characteristics make the BRAC EMBA program an essential tool for the business community in Bangladesh.

MSC 703: Quantitative Methods for Business 3 credits
The course incorporates fundamental techniques of mathematics and statistics for managerial decision-making. Major topics includes equations and inequalities, indices and surds, basic coordinate geometry with emphasis on linear functions; laws of statistical analyses, recording and presentation of data, measures of central tendency and dispersion, correlation and regression, basic trend analysis, probability and probability distribution. Prerequisite: None.

BUS 702: Business Communication 3 credits
The course builds on communication theory applied to business and professions. Emphasis is given on effective writing; presentation of written and oral case solutions, letters, memoranda, reports, and employment applications; consideration of business ethics, technology, and intercultural communication. The course also emphasises barriers to effective interpersonal and organisational communication and overcoming them, and developing effective communication networks for simple and complex organisational structures. Prerequisite: None.

BUS 704: Business/Managerial Economics 3 credits
This course covers concepts of economics relevant to managerial decision-making at both micro and macro levels. Major topics in microeconomics include demand and supply analysis; pricing, cost, production, and utility theories; market competition- managerial functions in perfect, monopolistic, oligopoly, and monopoly markets. The macro part of the course emphasises the use of economic theory to understand and forecast the workings of financial markets and the operation and impact of government policies. Specifically, the course studies aggregate demand and supply, supply and demand side considerations of economic development, determinants of the level of national income, employment, investment, interest rates, fiscal and monetary policy, and inflation. Prerequisite: MSC 703.

ACT 701: Accounting for Managers 3 credits
This course introduces students to the art of reading, understanding, recording, and reporting financial information of business organisations. It focuses on accounting and its importance in reporting corporate financial activities; transactions and their recording; adjusting accounts, work sheet, and closing accounts; accounting for merchandise, inventory, cash and receivables; basics of accounting for fixed assets and their disposal; accounting for manufacturing organisations; introduction to corporate accounts. Prerequisite: None.


MGT 701: Management of Organisation 3 credits
This course focuses on the functional and behavioural aspects of managing organisations. Key topics include organisation and its basic philosophies; managers and their functions and responsibilities; brief overview of evolution of Management as a formal body of knowledge; external, internal, and social variables of managing business organisations; managerial functions of planning and decision-making, organising, directing and controlling. Behavioural aspects of managing people are emphasised through such topics as motivation, leadership, teams and teamwork, and organisational citizenship behaviour. Prerequisite: None.

MGT 702: Managing Human Resource 3 credits
This course provides a framework for understanding and thinking strategically about employment relations and the management of human resources in organisations. The course draws on insights from the social sciences to explore how economic, social, psychological, legal, and cultural forces influence employment relations. Major topics include personnel functions and basic concepts; human resource planning, job analysis, staffing, development, compensation, employee/labour relations, health and safety, industrial employee union representation, and impact of the Human Resource Legislation. Prerequisite: MGT 701.

MKT 701: Marketing Principles and Practices 3 credits
This course involves a comprehensive study of structure and functions of marketing system in the firm, economy, and society; analysis of target markets, environments, and managerial aspects of marketing practices. Specifically, the course introduces students to marketing strategy and to the elements of marketing analysis such as customer analysis, competitor analysis, and company analysis. The course covers the basic nature of the marketing philosophy, market opportunities and threats, identification of marketing strengths and weaknesses, and the major marketing tools available for building the overall marketing program. Prerequisite BUS 704

FIN 701: Managerial Finance 3 credits
This course looks at the management of funds from the corporate perspective. Core issues covered include an overview of financial and capital markets; analysis and interpretation of financial statements for managerial decision; time value of money concepts; long-term investment analysis, valuation and cost of capital, optimal capital budget, risk, return and basics of portfolio management; capital structure decisions; and dividend policy. Prerequisite/s: MSC 703, BUS 704, ACT 701

MSC 705: Managing Operations 3 credits
The course incorporates study of production and operations management in manufacturing and service sector organisations. It focuses on the methods for designing, operating, and improving the systems that create products and services. Emphasis is on methods, practices, and tools needed for managing production and services with special focus on supply chain management and service delivery systems. Prerequisite: MSC 703, BUS 704

BUS 710: Managing in the Cross-cultural Environment 3 credits
This course introduces students to issues in international business and exploration, identification, and analysis of environment facing firms in international arena; problems in planning, implementing, and controlling activities such as choosing foreign associates, selecting plant location, and dealing with labour, structure, legal constraints, and trade problems. Students are introduced to international finance, economics, and marketing, International organisations and regulatory bodies. Emphasis is placed on global business strategy and International law. Emphasis will also be given on problems of adaptation to different sociological, cultural, legal, political, and economic environment. Prerequisite/s: MGT 701, ECO 703


MGT 711: Corporate Strategy 3 credits
The course focuses on advanced problems in determining, executing, and controlling strategic management process in light of changing environments facing the organisation. It incorporates knowledge in all major areas of business for analyses of business situations and their resolution aimed at having a long-term impact on the firm's future progress. Emphasis is placed on dealing with business situations through case studies, group projects, term papers, and so forth. Prerequisite/s: All core courses.


Area of Concentration: Management and HR

MGT 721: HR Planning and Development 3 credits
The course aims at developing a critical understanding of the role of the manpower planning and its personnel policy in modern organisations. It is designed to equip the students with the techniques of developing and implementing personnel policy. It includes a detailed study of environmental trend analysis, manpower planning models, manpower needs and personal information system to forecast manpower needs and consideration of some indicators of manpower effectiveness. Matters such as historical, economic, cultural, legal, political, and other factors are given due consideration for formulating policy decision. Emphasis is also placed on
management of labour policy and differences between management and their workforces. Prerequisite/s: MGT 702

MGT 724: Management of Conflicts 3 credits
The purpose of this course is to develop the aptitudes, intuitions and understandings of the strategies essential to successful negotiations and mediation. Detail analysis of the nature of negotiation, distributive and integrative bargaining, ethical issues, planning and preparation, intercultural differences, bargaining style and personality are emphasised. The role of power, strategy and tactics is considered, including coalition behaviour, communication, persuasion, conflict resolution and multi-party negotiation. Case studies and negotiation simulation sessions are used to illustrate key concepts. Prerequisite/s: MGT 702

MGT 725: Industrial Relations 3 credits
This course examines how the interactions between and among workers, management, and the state shape and define the structure and experience of work. Key topics include IR Theory; employment relations-- the economic paradigm; IR dynamics; theory of unionism; non-union worker voice & IR theory; alternate paradigms of industrial relations; comparative IR theory; public policy and IR theory; integration and synthesis. Prerequisite/s: BUS 704, MGT 702

MGT 729: Compensation Management 3 credits
This course focuses on managing employee-compensation in today's business organisations. It examines the current state of compensation decision-making and evaluates how recent studies contribute to the improvement of such decisions. The strategic use of compensation systems for attracting, motivating, and retaining employees is particularly stressed. Key topics include job evaluation, salary surveys; pay-for-performance programs; legal issues; the design and evaluation of employee benefits packages. Prerequisite/s: MGT 702

MGT 748: Management of Change 3 credits
The course aims at developing skills in the effective conceptualisation, planning, implementation and evaluation of change interventions in human systems. It introduces behavioural science frameworks for explaining and guiding the practice of change in the organisation. The systemic nature of change and intervention practice, including the generation and management of resistance to change, are analysed. Organisational change processes at the individual, team and institutional level and human system intervention efforts are considered. The importance of context is emphasised with cases of cross-cultural change, knowledge-based organisations, socio-technical change processes and system vs. cultural change analyses. Prerequisite/s: MGT 702

MGT 798: Contemporary Issues in Management and HR 3 credits
The course covers recent developments in the field of organisational and human resource management. Emerging concepts and new ideas in the field are discussed. Prerequisite/s: MGT 702

Area of Concentration: Finance and Banking

FIN 722: Capital Budgeting and Long-term Financing 3 credits
This course extends the discussion of long-term investment analysis, considering practical problems of implementation, evaluation of uncertainty in the cash flows, and various interdependencies that influence the decision. The course integrates theory and practice, facilitated through the use of spreadsheets and simulation, and sensitivity analyses, with a view to providing students with cutting-edge capital budgeting analysis tools. Mathematical models are introduced for decisions on such matters as capital rationing and selection of investment projects. Long-term sources of funding for investment projects are discussed with particular reference to common stock, bond, and lease financing. Case analysis and presentation are a central focus of the course. Prerequisite/s: MSC 703, FIN 701

FIN 723: Financial Markets and Institutions 3 credits
This course provides students with an introduction to financial markets and an evaluation of the institutions, instruments and participants involved in the industry. The mainstream markets to be evaluated include the equity, money, bond, futures, options and exchange rate markets. The course begins with an evaluation of the payments system and the provision of finance in the economy. The subject then systematically reviews each of the mainstream financial markets and describes the various institutional participants and the different types of financial instruments offered. Prerequisite/s: FIN 701

FIN 724: Investment analysis and Capital Markets 3 credits
The course looks at investment from the individual investor's viewpoint. It dwells on the concepts and practices of managing investment in the capital market. Students are introduced to a wide range of financial securities including stocks, bonds, mutual funds, and derivative securities. Analyses of these securities for optimal investment decisions are discussed. The modus operandi
of participating and trading securities in the securities market is also covered. Prerequisite/s: FIN 701

FIN 728: International Financial Management 3 credits
The course focuses on the various aspects financial management by multinational corporations (MNCs). It covers the problems faced by managers of MNCs with respect to currency differences and exchange rate risks. The course applies financial and economic theory to the international financing and investment decisions of corporations, financial institutions and individual investors. Reduction of risk through use of forward, and options exchange markets and hedging are examined. Methods of moving liquid assets and their constraints are considered. Capital budgeting decisions and issues regarding capital structure, where the assets and sources of financing are in different economies, are also studied. An extension of the Capital Asset Pricing Model to an integrated world model is considered. Problems and prospects of Foreign Direct Investment (FDI) are also discussed. Prerequisite/s: BUS 710, FIN 701

FIN 731: Working Capital Management and Short-term Financing 3 credits
This course deals with various industry practices in working capital management. It explores the impact of such management have on the overall financial performance of the business, as well as the efficient utilisation of income-producing assets. Key topics include guidelines for developing working capital policy; management of cash and cash-equivalents, receivables, and inventory; sources of funding for working capital and use of securities against short-term borrowing. Learning through case analysis is particularly emphasised throughout the course. Prerequisite/s: FIN 701

FIN 742: Commercial Bank Management and the Central Bank 3 credits
This course introduces students to the theory and practice of financial management of commercial banks. Topics covered include bank performance analysis, asset-liability management, credit analysis, structuring and pricing, bank capital management, and short-run reserve management. It also examines the practice and operations of banking in Bangladesh, include foreign exchange management, as well as asset restructuring and bank valuation. The role and functions of the central bank in regulating activities of commercial banks with particular emphasis on maintaining financial discipline, depositors' protection, and regulatory and supervisory functions like on-site and off-site CAMEL ratings. Prerequisite/s: FIN 723

FIN 798E: Contemporary Issues in Finance and Banking 3 credits
The course covers recent developments in the field of finance and banking. Emerging concepts and new products and services in the field are discussed. Prerequisite/s: FIN 701

Area of Concentration: Marketing

MKT 721: Brand Management 3 credits
This course focuses on the role of products in the marketing mix. In particular, topics explored include the creation of new products, the deletion of obsolete products and the management of mature products in the firm's product line. Systematic models of new product planning are studied to facilitate the integration of new offerings with the existing product line. Instruction includes lectures, case analysis and textbook discussion. Prerequisite/s: MKT 701

MKT 722: Service Sector Marketing 3 credits
This course examines the need for marketing in service industries. It develops an understanding of the ways in which service marketing differs from product marketing, and improves students' understanding of how service characteristics affect the marketing function. Students learn to develop and implement marketing plans for service organisations. Prerequisite/s: MKT 701

MKT 723: Marketing Research 3 credits
This course develops a managerial appreciation toward marketing research. The steps of the research process are delineated, starting from recognising and specifying the informational needs of the decision-maker and definition of the problem, through research design, sample selection, preparation of the instrument, data collection, data reduction, analysis, presentation and followup. Integration of the concepts discussed is achieved through considering the broader requirements of a marketing information system. The method of instruction includes cases, discussion of readings and use of computer analysis packages. A major term project is required. Prerequisite/s: MKT 701

MKT 725: Consumer Behaviour 3 credits
This course examines the reasons why consumers behave as they do. It applies psychological and sociological theories and principles applied to current marketing problems with specific emphasis on consumers' psychology in exploring, selecting, buying, and postponing/abandoning products to use. Prerequisite/s: MKT 701

MKT 729: Sales-force Management 3 credits
This course is a critical examination of the activities, functions, challenges and opportunities of the sales force manager. The sales management function linked to other sectors of the promotion mix as well as the remainder of the marketing mix. An examination of the long-term selling process provides a foundation for this course. Prerequisite/s: MKT 701

MKT 732: Strategic Marketing 3 credits
This course is a comprehensive study of marketing strategies implementation. It reviews the principle concepts and theories of marketing and develops through case studies and group projects for integration of marketing practice in contemporary business applications. Prerequisite/s: MKT 701

MKT 798: Contemporary Issues in Marketing 3 credits
The course covers recent developments in the field of Marketing. Emerging concepts and new tools and techniques of effective marketing are discussed. Prerequisite/s: MKT 701

Area of Concentration: Operations Management and Management Science

MSC 723: Project Management 3 credits
This course covers the strategic, organisational and operational aspects of managing projects. Students learn to manage the technical, behavioural, political and cultural aspects of temporary groups performing unique tasks. Topics covered include: defining deliverables, formulating projects strategy, effective group organisation and management, dynamically allocating resources, managing without authority, and resolving conflict. Traditional cost and time management techniques are covered using contemporary software packages. Prerequisite/s: MSC 705

MSC 725: Quality Management and Control 3 credits
The concepts, principles, and tools known as Total Quality Management used in organisations of all types to improve customer and consumer satisfaction are covered. Content includes a discussion of quality systems in production and service environments, quality management philosophies, and how managers can plan, organise, and maintain quality in all functions of their organisation. Prerequisite/s: MSC 705

MSC 728: Operations Research/Management Science 3 credits
This course emphasises analytical, experimental and quantitative approaches to solution of business problems. The objective of this course is to develop students' skills and ability in data collection and analysis, and formulating and solving mathematical models. Key topics include Markov analysis, queuing analysis, game theory, linear programming, goal programming, integer programming, and network modeling. Prerequisite/s: MSC 705

MSC729: Business Logistics and Supply Chain Management 3 credits
This course is designed to investigate the concepts in design and control of supply chains. The principle focus is on learning to manage the technical, behavioural, political and cultural aspects of temporary groups performing unique tasks. Topics covered include: defining deliverables, formulating projects strategy, effective group organisation and management, dynamically allocating resources, managing without authority, and resolving conflict. Traditional cost and time management techniques are covered using contemporary software packages. The course also incorporates inventory management together with logistics network design, distribution strategies, information sharing, coordination, and decision support tools. Prerequisite/s: MSC 705

MSC 730: Innovation and Management of Technology 3 credits
The course provides basic knowledge for managing innovation process in an organisation. It studies the concept of innovation and its importance in organisation including the management process. The study covers technology innovation process, innovation in corporation/enterprise, innovation in research, innovation deployment in manufacturing industry, strategy of using innovation and developing new business, business existence and the creation of market seller. Prerequisite/s: MSC 705

MSC 743: E-Business 3 credits
The Course focuses on internet-based information systems that enable electronic transactions and communication that have redefined the ways that firms compete, interact with value chain partners, and relate to customers. This course explores atomic e-business models - direct-to customer, full-service provider, whole-of-enterprise/government, intermediary, shared infrastructure, virtual community, value net integrator, and content provider – as the building blocks for successful e-business enterprises. Applications such as customer relationship management, enterprise resource planning, and supply chain management are explored. Prerequisite/s: MSC 710

MSC 798: Contemporary Issues in Operations Management and Management Science 3 credits
The course covers recent developments in the field of operations and information management. Emerging concepts and new tools and techniques of effective systems design are discussed. Prerequisite/s: MSC 705


BUS 701: Legal Environment of Business 3 credits
The course provides the students an orientation in the role of business related laws in decisionmaking and in dispensing managerial responsibilities. It includes both commercial laws (contract, agency, sale of goods, negotiable instruments, insolvency, company law etc.) and the industrial laws (labor laws, payment wages, factories act, workmen compensation, industrial disputes, trade union act etc.). The course also extends its emphasis on laws governing businesses, shareholders, officers, companies, financial institutions, bill of exchange, bankruptcy, environmental protection, information and consumer protection. Prerequisite: None

MSC 710: Management of Information 3 credits
This course integrates topics of management and organisation theory, information and communication theory, and systems theory relevant to managing an organisation's information resources. It Includes computer hardware and software, telecommunications, and database concepts and emphasises the e-commerce and Internet based business models to obtain an understanding of the competitiveness of global based business environments. Basic knowledge of computer application is an essential prerequisite for this course. Prerequisite/s: BUS 702, ACT 701, MGT 702.

BUS 711: Corporate Governance 3 credits
This course is concerned with collective action problems among dispersed investors and the reconciliation of conflicts of interest between various corporate stakeholders. The course discusses such issues as the role and responsibility of owners, the role and responsibility of boards, executive compensation, internal control and disclosure of governance arrangements. It also incorporates various corporate governance codes that public companies can or have to follow. The purpose of this course is to give an overview of theories, empirical evidence as well as regulations related to corporate governance. Prerequisite/s: MGT 701, ACT 701, FIN 701

BUS 712: Business Ethics and Corporate Social Responsibility 3 credits
The course focuses on ethical issues and professional challenges encountered in business, including corporate social responsibility. It aims at building students' ability in recognising and managing ethical issues as they arise, and formulating their own standards of integrity and professionalism. The overall course objectives are to increase awareness of the ethical dimension of business conduct; to contribute insight into the professional standards and responsibilities for corporate managers; to develop analytical skills for identifying and resolving ethical issues in business; and to practise decision making about issues of ethics and corporate social responsibility. Prerequisite/s: MGT 701

ACT 702: Accounting for Managerial Decisions 3 credits
This course aims at providing knowledge and skills for using accounting information for managerial position in the organisation. This skill becomes one of the foundations of a sound decision making process. Topics include: concept of cost element, cost classification, methods of costing and break-even analysis, budgeting and budgetary control, product costs, joint costs and other uses of accounting information. Prerequisite/s: ACT 701

FIN 710: Micro Finance 3 credits
This course is a blend of micro-finance theory and practice. It course covers the basics for micro finance and sustainable micro finance. It helps students to learn how best to reach the defined target market and effectively meet the needs of customers while covering the costs. It provides students with the necessary tools to run a fully sustainable micro-lending programme in the future. It focuses on managing a growing micro-lending programme and moving the organisation toward full sustainability. Prerequisite/s: FIN 701

MGT 723: Entrepreneurship and Small Business Management 3 credits
This course focuses on attributes of entrepreneurs searching for opportunities, gathering resources to convert opportunities into businesses, and the subsequent management of the newly born small enterprises. Students learn to evaluate new ventures and develop a business plan to pursue those ventures. The course also looks at some of the special issues facing small business owners and managers: technology, crime, risk management, family business, ethics, and the global market place. Prerequisite/s: MGT 701, ACT 701

BUS 713: Business Research Methodology 3 credits
This course introduces the basic elements and process of research. Topics include preparing a research proposal, problem formulation, research design, data collection methods and analysis, hypothesis testing, correlation and regression analysis, and analysis of variance. Major areas in non-parametric and time-series analyses are also covered.


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